Petunia’s is a modern baby boutique located in the heart of Allentown, New Jersey.


We are thrilled to bring you unique baby apparel (newborn through 5T!), accessories, and gifts that are trendy, classic, and high quality. Whether shopping for your family or looking to find a unique gift, Petunia's is the perfect place to enjoy shopping for everyday essentials as well as special occasion wear.

Our online store is just a small sample of products and brands that you can expect to find in store. Be sure to stop by on your next visit to town!

You can find us at 9 South Main Street, Allentown, New Jersey 08501

The heart behind Petunia's

Meet Deniela, the creative and passionate owner behind Petunia's. 

Petunia, a nickname lovingly given to Deniela at a young age by her late aunt, who passed away after a battle with cancer. It's the most fitting name for a boutique that Deniela created around her passion for children and quality baby items. Having family from Italy, the importance of high-quality fashion has been instilled in Deniela from a young age and has been put first in selecting brands that are carried throughout the boutique. 


Deniela was born and raised in central Jersey and attended high school in Allentown, where the boutique is located. When Deniela isn't scoping out the best brands and unique items for the boutique, she and her husband Sal are busy raising their adorable children, Chiara & Matteo.


We can't wait to meet you!